top of page


Ian Seatree

former Regional Director of Revenue Management Western Europe

I worked with Sandra for several years in my regional revenue management role and she was always one of my go to revenue directors. Sandra had great technical and market knowledge and was able to clearly articulate that and relevant revenue management strategies on property and at area level. A strong personality who would believe in her position but listen and adapt to other stakeholder ideas and issues. I always learnt something from all my interactions with Sandra and fully respect her as a talented passionate revenue management professional who adds considerable value


Fred Smits​

General Manager at The Sheraton Grand Tbilisi worked with Sandra as GM at Westin Dublin

Have worked with Sandra very closely for 2 years. While being a professional in revenue management Sandra is also a highly trustable person and somebody you can relay on. She is a team player and I would not hesitate again to work together if the opportunity would arise


Shane Hodges

Vice President, Sales, Asia Pacific, American Airlines

worked previously in Sales with Sandra

Share the amazing things customers are saying about your business. Double click, or click Edit Text to make it yours.

Sandra is a gifted revenue analysis professional. Sandras understanding of the technical side of revenue management and how to execute revenue strategy is highly developed, however Sandras greatest skill, the skill that positions her as an invaluable commercial team member, is that Sandra also understands and values the sales interaction with the customer. Sandra appreciates that customer relationships that are built over a long period of time are also important to the business and worth nurturing and supporting for the long term profitability of the property. With that knowledge and understanding Sandra delivers a balanced revenue management approach, one that delivers both short term and long term results. I would highly recommend Sandra to join any commercial team, inside and outside the hospitality industry,as their revenue leader.

Screenshot 2020-07-17 at 16.12.24.png

Kieran Quinn

Hotel General Manager at Kimpton Hotels & Restaurants worked with Sandra at Westin Dublin

I worked with Sandra for several amazing years at the Westin Dublin. We often shared laughs, calls and exchanges of views! Sandra is a great colleague who challenges, holds her line when appropriate and is open to the input of others. Her legacy at the Westin was crystal clear in our KPIs. Any hotel or company that requires strategic pricing and yield management would be incredibly lucky to have her.


Steve Fenton

Director of Luxury Leisure Sales- 5 Stars MHL Hotels worked with Sandra in Sales at Westin Dublin

Sandra, without a doubt drives outstanding results, whilst executing brilliantly and has a wide lens around various revenue streams. Having worked together to drive the North American segment and additional revenue streams in previous roles, I would highly recommend her talent.


Jonas Treffers

General Manager at Aloft Dublin City worked previously as GM at O'Callaghan Collection with Sandra

Share the amazing things customers are saying about your business. Double click, or click Edit Text to make it yours.

Sandra is a very talented Revenue Manager whom I found always very diligent, professional and approachable. Sandra is lady who will be able to lend her hand at any analytical job in and also outside the hotel industry. Her years of experience have given her a very rounded knowledge that can be applied anywhere. I have no hesitation in recommending Sandra as being part of any team.

Dale Nix

Director at Avenue 9 Solutions Ltd

Sandra and I worked together on a project while she was working at O'Callaghan Hotels. I found Sandra to be very knowledgeable about Hotel Revenue Management and all its component skills, particularly segmentation, rate management and distribution. Additionally, she demonstrated a high level of competence and knowledge with Opera PMS, which underpinned her revenue management skills. I can highly recommend Sandra as a revenue management technologist and thought leader.


Michael O'Neill

Company Director & Director of Human Resources at Bvlgari Hotel worked with Sandra in HR at Westin Dublin

Sandra is a very experienced Revenue Director who has vision and can create a strategy for growth, and is also capable of undertaking detailed work to ensure the big ideas are executed. I really enjoyed working with Sandra and can attest to her business acumen, drive and results focused approach.


David Ganly

Experienced Hotel Technology Expert • Helping Hotels

Share the amazing things customers are saying about your business. Double click, or click Edit Text to make it yours.

I worked with Sandra on numerous reporting related projects. I always found her wanting to find the most effective & workable way of presenting real time data to a mix of audiences & stakeholders. She wanted to merge the capabilities of the systems with the storytelling of the data.

Andrew Martin

Customer Experience Manager at GuestJoy

Andrew Martin

Customer Experience Manager at GuestJoy

Working with Sandra was easy from the start of our cooperation. Sandra inherently understood the value of our system to the Marlin Hotel Dublin, which in turn enabled her to effectively implement it in a short space of time, all during the hectic pre- and post-opening of the property. It was obvious to us that not only did Sandra understand the technology, but her wealth of knowledge accumulated over the years meant that it was put in place in a meaningful and unobtrusive manner for guests. Sandra was able to include GuestJoy as one of the facets of her overall approach to total revenue management at the property. In the time she was at the Marlin, they benefited enormously from her talent and non-nonsense approach to working towards her objectives. As a partner, Sandra was a pleasure to deal with and quite proactive - enough to even keep us on our toes at times! But to us, this is a positive, as it showed us her commitment to helping the Marlin realise the full potential of GuestJoy. Sandra is a thorough professional and great to work with.


Stephanie Higgins

Regional Marketing Manager @ Hammerson, worked with Sandra in Marketing at OCC

I worked with Sandra for a number of years and had the pleasure of working on many inter-department projects together. Sandra's flare for creativity and outside-the-box thinking along with analytical mindset ensured that we were able to effectively deliver marketing campaigns to the right audience in order to drive sales and deliver on business objectives. Sandra also has a natural abililty to grasp new systems/processes very quickly and support implementation from concept through to roll out. I would not hesitate to recommend Sandra as she is a true professional in Revenue Management and a supportive colleague and manager.


Patrick Divall

Regional Vice President Western Europe, Wyndham Hotels, worked with Sandra in various Finance roles in hotel & regional

Share the amazing things customers are saying about your business. Double click, or click Edit Text to make it yours.

Great technical expertise, combined with a great human approach....what more can you ask for!. Sandra continually made spot-on recommendations to drive business at the hotel, but did it in a way that meant that the team and her colleagues moved with her - that's a great skill to have. Her knowledge of the Irish market was second to none and she made data driven decisions, but always combined with a necessary slice of creativity or logical thinking. She was adaptable, respectful and successful.

Mairead Cullinan

Front Office Manager Castleknock Hotel, was Front Office Training champion at OCC

I will be forever grateful that I had the chance to learn and be mentored by Sandra. Not only did she coach me in my professional life she also taught me how to coach and mentor a front office team which exceptional results.
When I stared working with Sandra I was very impressed by her commitment to getting to know me
as a person as well as a colleague. Sandra has the ability to ask the right questions and understand on a deep level what are the core strengths of an individual. She possesses an uncanny ability to cultivate these strengths through meticulous training and mentoring. Sandra not only provides
advice but unleashes in you new perspectives that help you arrive at the answers yourself. Sandra is encouraging, trustworthy and is most certainly not afraid to challenge you to become a better version of yourself both on a personal and professional level. She shared insights with me
that would have taken me years to figure out on my own. Sandra is dedicated and professional. What differentiates her from any other mentor that I have had during my professional life is her vast corporate knowledge, her business savvy and her generosity in sharing both. This combination of disciplines enables Sandra to provide a systematic
approach to mentoring and training which is second to none. I have yet to come across any other trainer who provided me with the same level of insight. I would not be in the position I am in today had I not had the benefit of Sandra’s natural style of mentoring coupled with her willingness to encourage and stimulate me both professionally and personally.


Share the amazing things customers are saying about your business. Double click, or click Edit Text to make it yours.

bottom of page